A sticker on backing paper is a piece of printed vinyl. A sticker in the right spot is a small ambush: someone walks past, reads it, needs a second — and then something happens on their face. That second is exactly why we do this. Here are eight designs from our range, each in the spot where it belongs.
1. The voice-activated towel dispenser
The design looks like a notice and reads like one: "Voice-activated towel dispenser — please say 'Paper now!' clearly." It works because it speaks exactly the language public washrooms already talk in: pictogram, sans-serif, muted blue. Nobody questions a sign that looks like a sign.
Best spot: the classic fold-towel dispenser, at eye height. Second best: the soap dispenser next to it — then people start talking to the whole sink.
See the "Handtuchspender" design
2. Show Small — on the promenade
The design is one of those lines that looks completely harmless until you look a second longer. That's exactly why it works on the back of someone who has no idea it's there: the wearer notices nothing, everyone else notices everything.
We'll just say this: it's a sticker for people who know each other very well. With strangers it's not a joke, it's overstepping — and with colleagues, the team's tone decides, not the sticker.
3. Free WiFi that isn't
Of everything in the range, this one has the highest hit rate. A QR code plus the words "Free WiFi" on a café wall is plausible enough that nobody thinks twice. People scan anything that looks like free internet — that's not a criticism, it's a law of nature.
Best spot: wall height next to a table, right where the menu usually hangs. Second best: the back of your own laptop case, then people scan it on the train.
4. Out of Service — the coffee machine
A red sign with two words, nothing more needed. The joke isn't the sticker, it's the moment right before: you're already moving, cup in hand, thinking about nothing — and then that's what's staring back.
Works on anything people urgently need: coffee machine, lift, printer, vending machine. Doesn't work on washroom doors — there it stops being a joke and becomes just mean.
See the "Out of Service" design
5. Unemployed of the Month
A round official-looking seal in red and white, made to look like it was awarded by some authority. That's exactly where the quality lies: the sticker isn't mocking unemployment, it's mocking how seriously awards get handed out in general.
The spot with the biggest impact is a laptop lid — your own. On a colleague's lid it's a different joke, and it can backfire.
See the "Unemployed of the Month" design
6. He sees everything
Inside the fridge door, at grabbing height for the cake shelf. The light comes on at 11:40pm, the hand's already moving, and then something's looking back at you. The sticker lands perfectly exactly once — the first time — and a little less every time after.
Alternative spots with the same mechanic: the biscuit tin, the shelf with the good chocolate bars, the inside of the office fridge.
See the "Jesus sees everything" design
7. Ban on Riding Dinosaurs
A classic round prohibition sign, red border, crossed-out pictogram — just with a dinosaur on it. It works because prohibition signs have such a fixed visual language that the brain reads the shape first and the content second. That half a second is the entire joke.
Ideal on posts, lamp posts, and anywhere real signs hang. On a playground it explains itself — there's usually already a dinosaur on a spring rider right there.
See the "Ban on Riding Dinosaurs" design
8. You park like an asshole
Our best-selling car design, and the one with the most follow-up questions. The most common one isn't "does it hold up in the rain", it's "does it come off again" — yes to both, and both get the long answer in Removing stickers without residue.
See the "You park like an asshole" design
What these eight have in common
They all claim something that isn't true, and they do it using the visual language of something you'd normally trust: a notice, a prohibition sign, an official seal, a parking ticket, a WiFi notice. That's the whole trick. A line that looks like a joke gets read as a joke. One that looks like information gets believed first — and understood only afterwards.
The best spot for a sticker is the one where nobody's expecting a joke.